Healthcare marketing journal
Strategy notes for clinics that want compounding growth.
Practical essays on healthcare SEO, clinic reputation, patient acquisition, conversion, retention and operating systems for doctors, clinics and medical facilities.
Latest thinking
Read what we are seeing across healthcare growth.
Local SEOApril 28, 2026
How Doctors Can Turn Google Business Profile Into a Patient Engine
Google Business Profile is often the highest-intent digital front door for doctors. Here is what separates passive listings from growth assets.
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ReputationApril 18, 2026
Reputation Management for Clinics: A Trust-First Guide
Reputation management is not just getting more five-star reviews. It is building a repeatable trust system around real patient experience.
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