A website built to book patients from day one.

Every build includes strategy and sitemap architecture, custom design in Figma (approved by you before any code is written), development on Next.js or WordPress, mobile-first responsive layouts, a full medical schema suite (Physician, MedicalBusiness, FAQPage, LocalBusiness and service-level types), booking form or practice-management-system integration, WhatsApp and click-to-call CTAs, DPDP-compliant enquiry forms with consent capture, GA4 and Search Console setup with conversion events, SSL, CDN and caching configuration, content migration with a 301 redirect map if you have an existing site, cross-browser QA on 8 real devices, a verified 90+ PageSpeed report at launch, a CMS training session for your team and a 30-day post-launch support window. The only things not included are content writing and photography, which are available as add-ons — most clinics use our copywriting add-on for procedure pages because medical copy that converts is a specialist skill.

They solve different problems and many clinics use both. Website Development is a one-time, fixed-price project: we design, build and launch a new website (or completely rebuild an old one) in 3–8 weeks, hand over the keys and provide 30 days of launch support. Healthcare Website Management is a monthly retainer that starts after a site exists: security patching, uptime monitoring, content updates, Core Web Vitals maintenance and monthly reporting. Think of Development as building the clinic and Management as running the facility. You can absolutely take the build alone — everything is yours and any competent team can maintain it. But roughly 70% of our build clients move onto the Management retainer afterwards because a healthcare site decays without maintenance: plugins conflict, Google's scoring changes, content goes stale. If you already have a good site, you likely need Management, not Development. Our week-1 audit tells you honestly which one applies.

Starter builds (5 pages) launch in 3–4 weeks, Clinic builds (up to 20 pages) in 5–6 weeks, and Hospital builds in 6–8 weeks or longer for multi-location and multi-language scopes. We commit to a dated milestone plan at kickoff: architecture sign-off end of week 1, design sign-off week 2–3, development weeks 3–6, QA and launch in the final week. In practice, the only thing that delays a launch is content — doctor photographs, credential documents, service descriptions and consent forms for any patient outcome material. We hand you a complete content checklist on day 1 and chase it weekly. If your team can't produce content, our copywriting and photography-brief add-on removes the bottleneck entirely. Design revision rounds are structured (two per template) specifically so feedback doesn't spiral into months. Across 120+ builds, our median delivery is within 4 days of the committed date.

Pricing is fixed and quoted before kickoff: ₹45,000 for the 5-page Starter, ₹85,000 for the Clinic package up to 20 pages, and custom quotes for hospital, multi-location and multi-language builds (typically ₹1.5–4 lakh depending on scope). Billing is 50% at kickoff and 50% at launch — never 100% upfront. The price includes everything in the package scope; if you request additions mid-project (extra pages, a new integration), we quote them as a written change order before doing the work, so there are no surprise invoices. Third-party costs — domain, hosting (typically ₹4,000–15,000/year), premium booking tools — are billed at cost directly to your accounts so you own them. There is no lock-in: you receive full code, CMS admin access and all design files at launch regardless of whether you continue with us for management.

Both, and we recommend based on your situation rather than our convenience. WordPress with a custom lightweight theme (never Elementor or Divi page builders, which wreck performance) suits clinics whose staff will edit content weekly — adding blog posts, updating hours, changing offers — because the editing experience is familiar and training takes an hour. Next.js suits practices where performance and SEO are competitive weapons: high ad spend, competitive metros, multi-location groups, or international patient acquisition where every 100ms of load time affects conversion. Next.js sites we ship routinely score 95+ on mobile PageSpeed; custom WordPress builds score 90+. Both get identical schema, tracking and conversion architecture. Cost is similar at the Starter and Clinic tiers. During discovery we ask about your team, traffic and growth plans and give a one-page recommendation with reasoning — and we'll put the 90+ PageSpeed guarantee in writing on either stack.

Yes — ranking preservation is a formal workstream in every rebuild, not an afterthought. Before touching anything, we crawl your existing site and export every indexed URL, its traffic and its ranking keywords from Search Console. We then build a 301 redirect map so every old URL points permanently to its new equivalent — including old blog posts, service pages and even misspelled URLs that have backlinks. At launch we submit the new sitemap, monitor Search Console daily for two weeks, and fix any crawl errors immediately. Handled this way, rankings typically hold steady or improve within 30 days, because the new site's speed and schema give Google stronger signals than the old one did. The horror stories you hear — clinics losing 60% of traffic after a redesign — happen when agencies launch without redirects. We have never had a migration lose a client's core rankings, and we share the before/after Search Console data openly.

Yes. Roughly a quarter of our builds are for practices outside India — dental and aesthetics groups in Dubai and Abu Dhabi, fertility and specialist clinics in Singapore and Manila, and physician practices in London and Austin. We handle region-specific requirements as part of scope: bilingual English–Arabic builds with proper RTL layouts for the UAE, GDPR-compliant consent flows for UK/EU practices, HIPAA-aware form handling for US practices (no PHI stored on the marketing site), and local schema and hosting regions for speed. Working with an India-based team typically costs 40–60% less than local agencies in those markets for equal or better technical quality, and our delivery process is fully remote: weekly video calls, a shared milestone tracker and staging links you can review from anywhere. International clients are quoted and billed in USD, AED, GBP or SGD as preferred, with the same 50/50 payment structure.

Healthcare is all we do, and specialty context changes the build materially. An IVF clinic needs success-rate presentation that is credible without being non-compliant, emotional-journey content architecture and discreet enquiry flows. A cosmetic surgery or dermatology practice needs consented before/after galleries with proper image handling and disclaimers. An orthopaedic or cardiac practice needs procedure-level pages (knee replacement, angioplasty) because patients search for procedures, not departments. Dental groups need location-level booking and insurance-partner displays. Paediatric and mental-health practices need tone and imagery handled with particular care. We've shipped builds across 20+ specialties, and every project starts with a specialty teardown: how patients in your vertical search, what trust signals they need at each stage, and which competitors are winning the digital patient journey. You review that document before we design anything — it's usually where clients realise a generic web agency was never going to get this right.

It means the guarantee is contractual, measurable and verified in front of you. At launch, we run Google PageSpeed Insights on your homepage and key templates — mobile and desktop — and deliver the public report links. If any core template scores below 90 on mobile, we keep optimising at no charge until it does; that's written into the agreement. We can offer this because performance is engineered from the first commit, not patched at the end: modern image formats with responsive sizing, code splitting, deferred third-party scripts, CDN edge caching, font optimisation and a hard budget on plugins and trackers. We'll also be straight with you about the boundary: the guarantee applies to the site as we launch it. If a team later installs six tracking pixels and a chat widget from a vendor, scores will drop — which is exactly the decay our Website Management retainer exists to catch and reverse each month.

No. Every build includes a 30-day post-launch support window covering bug fixes, form or booking issues, redirect corrections and any launch-related problems, at no cost. You also get a recorded CMS training session so your team can confidently edit content, publish posts and update doctor information. At day 30 you choose your path: fully self-managed (you have all code, credentials and documentation — no lock-in), ad-hoc support billed hourly when something comes up, or the Healthcare Website Management retainer, which adds 24/7 uptime and security monitoring, monthly content updates, Core Web Vitals maintenance and a monthly performance report. We're deliberately unpushy about the retainer — the build is priced to stand alone — but we do show you the data: managed sites in our portfolio maintain their launch PageSpeed scores year-round, while unmanaged sites drop an average of 19 points within six months as plugins, scripts and content changes accumulate.