Aligner bookings, on autopilot
A 4-location dental group plugged Meta + WhatsApp into our funnel framework. CPL dropped from ₹620 to ₹187; booking-to-show rate rose from 41% to 68% in a single quarter.
Four locations were each running their own ad activity with no shared tracking, so nobody could tell which spend produced booked treatment. Leads arrived but a large share never converted into an attended appointment.
- /01
Consolidated campaigns under one account structure with per-location tracking, so revenue could be attributed rather than estimated.
- /02
Moved the primary conversion from a lead form to WhatsApp, matching how patients actually want to start a treatment conversation.
- /03
Built a speed-to-lead follow-up sequence so enquiries were answered in minutes rather than hours.
What changed, measured.
| Metric | Before | After |
|---|---|---|
| Cost per lead | ₹620 | ₹187 |
| Booking-to-show rate | 41% | 68% |
| Tracked revenue | Not measured | ₹8L in 60 days |
Results are specific to this engagement and are not a guarantee of comparable outcomes. Client identity withheld by agreement.
More results
A Google Business Profile that books patients
Read case study IVF · JaipurFrom 80 monthly inquiries to 240
Read case study Cosmetic · MumbaiA founder brand worth following
Read case studyBook your free
clinic growth auditWorth ₹5,000.
30 minutes. We'll tear down your Google presence, paid funnels, website and reviews — and send you a written action plan. Yours, free.
- 30-minute working session
- Personalised 90-day action plan
- Zero obligation · 100% confidential